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NAACP Live!


Shop Black and Take Action at NAACP Live!
Thursday, February 24th through Saturday, February 26th | 11am - 6pm Daily
Suite #125 in the prestigious Awards Walk

As part of the 53rd NAACP Image Awards, come and experience NAACP Live! – an interactive retail pop-up at Hollywood & Highland.

NAACP Live! is an ovation to small businesses, organizers, and creatives central to the communities they serve and to NAACP's mission to create a truly inclusive democracy and economy.

NAACP and Ovation Hollywood want to celebrate them – their brands, their stories, their drive for success.

Over the last several years, the NAACP has worked with organizations like BeyGood, Daymond Johns Black Entrepreneur Day and others to support and uplift black businesses looking to rebuild, grow, or scale. As we continue to champion small businesses, we have invited select Los Angeles based businesses from the NAACP Hello Alice platform community to participate in NAACP Live!.

Businesses Featured:

DomoINK - Art, Home Decor and Apparel

Amp Beauty LA - Digital Retailer of Black-owned Beauty & Personal Care Brands

Fulaba - African High Culture Jewelry

Meraki Gianni - High-end Premium Streetwear Apparel

Zevelyn Jean - Ready to Wear Adornments

The experience will also challenge attendees to take action in their local communities, register voters, volunteer, and stay engaged on issues most important to them. All critically important as we look ahead to the 2022 and 2024 elections.

The content stage will feature local artists and performers. And we anticipate that a few Image Awards Nominees will visit the space to share reflections on their projects, their nomination, and what’s next.

To learn more about the NAACP, click the button below:

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February 9

CPK's Sweet Deal for Two

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February 26

Live Music at Lucky Strike!